Musuchouse
El Coihue 3742 Santiago, CL
Profile Views - 111
DESIGNERS LINES
Shoes
ACCOUNT CAPABILITY Small Account Production
WHERE MANUFACTURED
Microfactories were built in poor villages, where camp settle
Armo Shoes
Bio
Rodrigo Alonso Schramm
Graphic designer, with recognized experience in the world of publicity. Noticeable academic of different universities and workshops in Chile and Latin America. Has worked in the image of large international brands as Renault, Lucky Strike, Warner Bros, Sony among others. Creator of the studio-laboratory Müsuc.
His work has extensively been recognized and published in numerous media as GQ Style, Playboy of Holland, Egg of Japan, Flaunt, Elle, among others; in the Museum of Art of Denver and in more than 153,000 websites everywhere (source: google.com); also exhibited in internacional design trade fairs and expositions like the Biennial of design of Korea: Gwangju Design Biennale 2007 (GDB 2007) / DESIGNFLUX as the only latin-American; in The I Biennial Latin American of Design (BID), celebrated in the Slaughterhouse of Madrid, November 24 until February 15, 2009 and also in Chile, in the symposium of design Passiontour next to Karim Rashid and other worldwide known international and national designers, among others.
Also its creations have appeared in shows as MTV, EMMY awards, MOON Movie, THE BACHELOR, THE APPRENTICE, etc. his designs are sold in more than 15 countries.
Winner of numerous prizes on a worldwide basis as:
- Best design 2005: Santiago Design: Selk' Bag®
- Design talents IMM 2006: Cologne, Germany: Selk' Bag®
- BrandNew Award ISPO 2007: Munich, Germany: Selk' Bag®
- Best Design in Passiontour 2007 Chile in association with “La Tercera” newspaper: Collection Vitrac;
- Outstanding Person in business social responsibility Prize Recycla Chile.
- Best consumer good ChileDiseño 2007: Selk' Bag®
- Best product of social responsibility ChileDiseño 2007: N + ew Light.
- First prize design Contest “La Crianza” 2008: Pintxos al dedo.
- Honorable Mention in Salao design CASA BRASIL 2009, Brasil for MODULAIR lamps
ARMO Shoes that come in an envelope, which can be armed and combined.
Shoes to be transformed, customized, disassembled and flattened. A product that can be carried in handbags, suitcases, without bulk. That gives us choices, representing logistical support, since their transportation and warehousing space is infinitely smaller (1 box of traditional pair of shoes, equals 4 or more envelopes with a pair of ARMO®).
A pair of completely "light" shoes, comfortable, urban, to take life with joy and the power of surprise.
By Rodrigo Alonso for the INCLSUIVO Project, from Un Techo para Chile®
Inclusivo is a project based under fair trade policies as a key value and also a true option to eradicate extreme poverty.
Is an alliance between Un Techo para Chile® (Chilean nonprofit foundation www.untechoparachile.cl ) and Rodrigo Alonso’s Design Studio plus corporate brands, capable to support the achievement of a project that creates high quality products, from its origin in the physical realization of small microfactories which will be responsable for the manufacturing of these products, located in areas where poverty rises, until subsequent sales at retails stores or distribution channels.
Inclusivo covers projects which generates work with low costs production and minimum expertise, key factors in the development and overcoming of poverty in the short term.
This is the case for these shoes, designed specifically to be a product of easy production, low investment and a major contribution in terms of logistics and production, due to its extreme simplicity and potential for storage in minimum space, besides being a product that can mutate with the times and seasons, as well as trends.
For this project, the camp settlers perfectioned their work by footwear and fashion professional experts
Each piece is individually finished with the personal stamp of those who produced the shoe that you will have on your feet.
Discover the beauty and honesty of a product made with heart, hands and hope.